Westside Merchandising is proud to partner with Hip Hop supergroup, Mount Westmore. Founded by California-based legends Snoop Dogg, E-40, Too $hort, and Ice Cube, Mount Westmore formed in late 2020.
With its members responsible for combined record sales of more than 100 million units and streams in the billions (and counting daily), Mount Westmore broke new ground when the group released its initial album on blockchain mid-2022 before going wide on all platforms in December.
Explaining the group’s brilliant name in an early interview, Too $hort said, “E-40 and I hail from the Bay, while Snoop Dogg and Cube are from LA, and we are like the West Coast foundation.”
Mount Westmore played a handful of dates in 2022, and though no dates have been confirmed for 2023, Westside Merchandising is collaborating to design apparel programs that capture both the instant-legend status of this group, while also celebrating its culture changing and history making members.